Introduction

• Our clients certify that they will use our services only to send messages (including, without limitation, text messages and commercial emails) to customers and prospects that have expressly consented (opted-in) to receive them. Our clients are forbidden to transmit unsolicited text messages or commercial email (spam) via our system. William Institute does not buy or sell email or phone number lists, nor do we allow our clients to use purchased or harvested email or phone number lists.
• Additionally, for email messages, William Institute offers confirmed opt-in as an optional tool for our clients to use to help minimize allegations of spam and abuse. When a list is designated as "confirmed opt-in" William Institute system automatically sends a follow-up email message to each subscriber on such lists asking the recipient to verify that they wish to receive communications via email message. Only those subscribers responding affirmatively will be opted-in to future mailings | messages sent via the William Institute system. For text messages, William Institute offers a “double opt-in” functionality that our clients can use to confirm their subscribers’ agreement to receive text messages from them. It is our clients’ responsibility to ensure that any legally required disclosures are provided to their customers and prospects at the time and in the manner required by any applicable law.
• We additionally require that clients reconfirm (permission pass) or stop mailing/messaging an existing list when it is determined to be in violation of our anti-spam policies. Repeated violations or failures to comply with our policies may result in termination of that client's access to the William Institute system. If an industry or government group creates a list of email addresses, telephone numbers or other addresses whose status has changed such as email addresses added to a “do not contact” list or telephone numbers that have been assigned to a new user William Institute reserves the right to block messages from being sent to those addresses/numbers. However, the responsibility for ensuring compliance with any obligation to refrain from sending messages to such addresses/numbers rests with our customers. William Institute shall not be liable either for blocking or for any failure to block messages to such addresses or phone numbers.

• Our clients agree not to send text messages or commercial emails via our system unless the recipient has opted-in to receive such messages from the client in the manner required by any applicable law. For any opt-in list of email addresses or phone numbers used in William Institute system, clients agree to provide us with the source of the addresses/numbers, the method used for recipient opt-in, and details surrounding the process used, and whatever other information relates to the transaction or sign-up process used. This includes, but isn't limited to, date and time of sign up, IP address of signup, website signed up from, disclosures provided in connection with the signup, manner of obtaining agreement, and whatever other information the client asked of the recipient at point of sign up.
• Our clients certify that they will not use rented, traded, or purchased lists, email append lists, or any list that contains email addresses/phone numbers captured in any other method than express, client-specific opt-in when using our system to send text messages or commercial emails. The use of opt-out lists for such communications is prohibited in our system. William Institute retains the right to review client lists and emails/text messages to verify that clients are abiding by the privacy and permission policies set forth herein. Our clients are required to comply with our policies and all applicable laws.